ShopKirana

Sector
Technology – Business Services

Year of Investment
2022

Investment Status
Current

Company Website
https://www.shopkirana.com

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Shop Kirana E-Trading Pvt. Ltd. (“ShopKirana”) is focused on transforming the FMCG distribution value chain through its indigenously-developed technology platform to resolve problems faced by small-town retailers and brands.

ShopKirana operates “Direct”, a business-to-business e-commerce platform connecting FMCG brands with retailers across non-metro towns of India. It offers a ready go-to-market distribution channel with real-time analytics for FMCG brands.

The Company is also developing its own in-house FMCG branded business based on data-driven market insights.