Sector
Consumer – Specialty Retail
Senco
Year of Investment
2022
Investment Status
Exited
Company Website
https://sencogoldanddiamonds.com
Senco Gold Ltd. (“Senco”), with a brand history of over 5 decades, is a leading pan-India organised jewellery retailer with market leadership in East India.
Senco has been rated as the Best Brand in Jewellery category by Economic Times in 2021 and the 2nd Most-Trusted Jewellery Brand by TRA’s Brand Trust Report 2020.
Senco is amongst the few jewellery chains to have successfully created an asset-light franchisee store network and is leveraging e-commerce to build a strong direct-to-consumer retail presence.
The Company has amongst the best long-term growth and profitability track records in the sector.